The editorial board that writes Our Side editorials consists of the editor-in-chief, managing editor and news editor. These opinion pieces are written separately from news articles and draw on the opinions of the entire writing staff. The Jambar’s business manager and non-writing staff do not contribute to editorials, and the adviser does not have final approval.
YOUR SIDE
The Jambar encourages letters to the editor. E-mail submissions are welcome at thejambar@gmail.com. Letters should concern campus issues, must be typed and must not exceed 400 words. Submissions must include the writer's name and telephone number for verification and the writer's city of residence for printing. Letters are subject to editing for spelling, grammar and clarity. The editorial board reserves the right to reject commentaries that are libelous or that don’t defend opinion with facts from reliable sources. The editorial board will request a rewrite from the submitting writer based on these requirements.
Letters will not be rejected based on the view expressed in them. Letters may be rejected if they are not relevant to Jambar readers, seek free publicity, or if the editorial staff decides the subject has been sufficiently aired. The Jambar will not print letters that libelous, threatening, obscene or indecent. The Jambar does not withhold the names of writers of letters or guest commentaries.
The views and opinions expressed on the opinion page do not necessarily reflect those of The Jambar staff or the faculty, staff or administration of Youngstown State University.
ABOUT THE JAMBAR
Since being founded by Burke Lyden in 1931, The Jambar has won nine Associated Collegiate Press Honors. The Jambar is published twice weekly during the fall and spring semesters and weekly during summer sessions. Mail subscriptions are $25 per academic year. Additional copies of The Jambar are $1 each.
The Jambar is the student newspaper of Youngstown State University. It is distributed free to all students, faculty, administration and staff.
Published twice weekly during the academic year and once weekly during the summer, The Jambar reaches an exclusive college market with incredible buying power, and has been serving the students at YSU for over 70 years. Circulation during the academic year is 5,500; during the summer it is 3,000.
Readers of The Jambar have a large impact on Youngstown and surrounding communities. Students at YSU vary in age, ethnicity and income, with 70% of students attending full-time and 90% living in the Youngstown/Warren area. About 2,000 students live within a mile of campus. YSU is made up of a large number of students over age 25: about 30%. Most students are employed. Ten percent are minorities, the largest group is African-American, constituting more than 900 students.
2. 2007-2008 ADVERTISING RATES
Classified Advertising
Local: All Classified Ads: $4 Bold Print (five-word limit) $1 All classified ads are based on a 25-word limit. Ads that exceed 25 words will be priced accordingly.
National: All Classified Ads: $10 Bold included (five-word limit). All classified ads are based on a 25-word limit. Ads that exceed 25 words will be priced accordingly.
Display Advertising
All rates are non-commissionable unless otherwise specified.
Campus/Nonprofit: $3.50 per column inch
Local/Open Rate: $5.00 per column inch
National: $10.00 per column inch
Contract Discounts for Open Rate
Contract discounts for open rate advertisers are available for clients wishing to place multiple advertisements throughout the year. In order to receive these discounts, a contract must be signed.
Mail subscriptions are available for $25 per academic year. Contact our office at 330-941-3095.
Special Issues
Throughout the year, The Jambar publishes a number of special issues. These issues focus on seasons, sports, holidays, spring break and back-to-school, among others. The advertising and sales managers will notify you of these special opportunities.
Advertising Inserts
Advertisers may elect to include a special advertising supplement to be placed within the pages of The Jambar. These inserts can range from flyers or coupons to magazines. The advertiser must supply the printed material. Out of town advertisers must ship the inserts to the Warren Tribune Chronicle, attn: Scott Gee, at 240 Franklin St, Warren, OH 44482.
Local advertisers must deliver inserts to The Jambar office. Deadlines for submission of inserts follow the same deadlines as display advertising.
Single Page: $50 per 1,000 inserted ($275 for insert in full print)
Multiple Pages: $60 per 1,000 inserted ($330 insert in full print)
(Based on 5,500 circulation)
Spot Color: Advertisers have the opportunity to incorporate spot color into advertisements. However, the color cannot be specified. The spot color-of-the-day is chosen by the printer. Color is limited to select pages within The Jambar. The fee is an additional 25% of the normal advertisement cost.
5. PAYMENT POLICIES
Display Advertising
Advance payment is required for all display advertising until a credit account is established. Once credit is established, billing will be sent monthly with tearsheets. Payment is due no later than 15 days following receipt of the invoice. No ads will be accepted from accounts with balances that are past due. All delinquent accounts will be turned over to the university for collection after 90 days. All campus advertising must be accompanied by a departmental advertising chargeback form. The forms are available through Central Stores on campus, 330-941-3248.
Classified Advertising
All classifieds must be pre-paid in the exact amount. Payment can be made by check, money order or credit card in The Jambar office. No cash can be accepted at The Jambar office. Cash payments must be made at the Office of Student Accounts & University Receivables located in Meshel Hall, on the east side of Wick Avenue via the Wick Avenue Bridge. Orders and payments are accepted either in person or through the mail. No classified orders will be taken by phone. Orders can be taken in The Jambar office, located in Room 0013 in Fedor Hall Monday through Friday. Classified prices are $4 per 25 words. Ads over 25 words will be priced accordingly.
6. ADVERTISING POLICIES
All advertising submitted to The Jambar is subject to the approval of The Jambar or its' designated representative. The Jambar reserves the right to refuse or discontinue any advertisements that discriminate on the basis of age, sex, race, creed or national origin. The Jambar will not print any advertisements that violate any university regulations or city, state or federal laws.
Display Advertising
Position is neither sold nor guaranteed. Requests will be honored whenever possible. Design is free, but proofs are furnished only upon request. In order to receive a proof, the ad must be placed and paid for four working days prior to publication. The Jambar is not responsible for advertising materials unless return delivery instructions are received within 30 days of use. If an ad will be late, space can be reserved for camera-ready art by the advertising deadline.
Camera ready artwork is artwork that is perfectly sized and ready to be placed into the paper. No changes are needed. The camera-ready ad must be received by noon the day before the paper is published. The Jambar is not responsible for errors in camera ready artwork. All instructions accompanying an ad should be typed and double-spaced. All mail-order advertising is subject to approval. Advertisements having the appearance of editorial material will be identified as "paid advertisement."
Cancellations and Changes
Advertisements may be canceled before 10 a.m. the day prior to publication. Cancellations received after that deadline will be charged half the cost. A compensational charge will be made for any extensive changes in copy or format once the deadline has passed. This charge will be determined by the office and advertising managers, and the advisor. It will take into consideration amount of changes and the amount of time needed to make the changes.
7. ADVERTISING RESTRICTIONS
Political Advertising
All political advertisements must be paid in advance and must include the disclaimer, "Paid Political Advertisement." These ads must also include the name and address of the campaign chairperson. Any advertisement having the appearance of editorial material will be identified as "Paid Political Advertisement." The Jambar has the right to declare what constitutes editorial content.
Alcohol Advertising
The Jambar can legally run the prices of beer and mixed drinks, but cannot advertise any excessive usage of alcohol. For example, "two for the price of one" and "free" cannot be used. The act itself, rather than the advertisement is illegal. It is also illegal to advertise any reduced prices on alcohol after 9 p.m. It is illegal to use brand names of beer and liquor. (The Department of Public Safety).
8. ADVERTISING DEADLINES
Classified, Display and Inserts
For Tuesday Issues: Previous Thursday at 5 p.m.
For Thursday issues: Previous Monday at 5 p.m.
9. CONTACTING THE JAMBAR
Mailing Address Youngstown State University The Jambar One University Plaza Youngstown, OH 44555
